Kevin Ross releases a new video for Billboard charting single “Look My Way”! Influenced by The Jackson 5, “Look My Way” blends Kevin Ross’ contemporary charm with classic flair. The visuals further highlight the experience of being infatuated with an unattainable love interest – a universal feeling of pursuing someone who always seems out of reach. Playful, cheeky, and innocent, Kevin Ross taps into the core emotions that define “the chase” associated with young love.
As the video follows Kevin Ross through his neighborhood, he continually encounters the object of his affection but is unable to catch her before she disappears. The most captivating moment occurs when the two finally meet in an elevator, and they simultaneously ask “Would you like to grab coffee sometime?” This serendipitous moment is followed by Kevin Ross’ triumphant chorus bursting with elegant rhythmics and bold vocals.
Record breaking artist and creator of his own record label, Art Society Music Group (ASMG), Kevin Ross continues to pave the way for other independent artists to follow. With more than 100 million streams across platforms, multiple Billboard charting songs, and a rich musical presence across Film and TV, Ross continues to shape the current landscape of R&B.